Who us your Borla®


All entries must be received by: 12:00 p.m. PT on September 5, 2017

SHOW US YOUR BORLA® is an online contest for owners of vehicles that are fitted with products manufactured by BORLA® Performance Industries – this could be its world-class exhausts, turbo upgrades, induction systems, individual throttle bodies, air filters, XR-1 Tuner electronic module and more. All we ask is that the part was fitted prior to 7/5/2017, that you are over 21 years of age on the same date, and that the vehicle is yours.

We are inviting you to share photos, a video, and specifications of the vehicle with us! Use this dedicated contest portal to upload the images and video (videos must be 60sec or less). You will find fields to add your personal details as well as specifications of your vehicle – let us know what you've done to the car: mild or wild, we want to see your pride 'n joy.

Each person can submit up to three vehicles. We are accepting cars that fit into one of five categories: American Muscle, American Classic, Truck, European, and Japanese. Choose the category that best describes your car using the dropdown menu.

Once you've posted everything to the portal, please also post the images to your Instagram account and use the hashtag "#BorlaContest2017".

When submitting photos, we are requesting that at least one photo shows your BORLA product. So if you have a BORLA exhaust, please show the rear of the car, for example.


So why would you post these photos and video? Well BORLA plans to reward the best cars with some great prizes. This includes $1000 cash prize and BORLA products for each category winner. And the Grand Prize is an expenses-paid visit to the annual SEMA Show in Las Vegas this November, where the winner will drive sports cars and off-road race trucks, plus more.

With such a great prize package, we wanted to ensure the best cars were rewarded. Therefore, we've enlisted one of the greatest judging panels in the history of automotive competitions!

No matter what category you enter, we have experts in your field who will know how hard you've worked to create a great car.

Our judges include:

  • Dave Kindig – legendary car builder, designer and star of Velocity's Bitchin' Rides
  • Cristy Lee – star of Velocity's All Girl's Garage as well as a presenter on ESPN X Games, MotoAmerica North American motorcycle Road Racing Series on CBS Sports and the Barrett-Jackson Auction on Velocity
  • Tony Kanaan – IndyCar driver with NTT Data Chip Ganassi Racing, 2004 IndyCar champion, 2013 Indy 500 champion and Rolex 24 at Daytona winner in 2015
  • Will Castro – star of Velocity's Unique Rides, a car builder to the stars whose successful show has run since 2005
  • Will Turner – owner of Turner BMW, founder of Turner Motorsport, leading private BMW race team owner in the world, accomplished race driver, BMW expert but a fan of European cars in general
  • Myles Kovacs – co-founder of Dub Magazine in 2000, which developed into special edition cars, wheel design, diecast toys and more. He also took part in The Secret Millionaire TV show
  • Ryan Millen – an accomplished rally driver and truck racer, the son of Rod and brother to Rhys, this is a fast family with a huge history in motorsport
  • RJ DeVera – former editor of Super Street Magazine, he consulted on and appeared in the original The Fast and The Furious movie, now works at Meguiar's and still a legend in the JDM scene
  • Matt Field – earning his Formula DRIFT license in 2009, Matt is a regular podium visitor at FD events, finishing second in the 2016 World Championships and promising more for 2017 and beyond


Once our judges have sifted through all the entries and found their favorites, we'll ask them to share their top 10 selections. We'll then announce the winner of each category based on their decisions. And the judges' decision is final.

The winner of the American Muscle, American Classic, Truck, Japanese, and European categories will each receive a cash prize of $1000. We will also send you BORLA product (up to the value of $2000, or $500 cash alternative). This will allow you to hear the BORLA Sound of Power from your daily driver, weekend racer or partner's car. Wherever you choose to fit it, a BORLA exhaust will vastly improve the driving experience.

All category winners will also receive a car care package from Meguiar's to help keep the award-winning vehicle in top condition.


Once the five category winners have been announced, it will be your turn to vote with the judges. An online poll will count your votes for the favorite vehicle. The People's Vote will be added to the judges' votes to decide which car will be awarded the Grand Prize Package.

One of the lucky owners will be invited to attend the 2017 SEMA Show in Las Vegas (10/31/17 – 11/3/17), so you might want to check with your boss that you can get time off work! (Or there's a $2000 cash alternative.)

The winner and one guest will be flown to Vegas and hosted at one of the Strip's famous hotels. Borla will also provide expenses for transportation and meals during the visit.

Not only will you get to visit one of the greatest automotive shows on earth – something the public cannot usually experience – but we've lined up an incredible package for you. This will include taking to the track in a high-powered sports car at Spring Mountain Raceway. You'll get behind the wheel of a race truck at the Vegas Off Road Experience (VORE) and take the jumps on the short course.

We're still at the start of SHOW US YOUR BORLA® 2017 so we may add more prizes as the contest develops. We'll be sure to post any additional information to www.Borla.com


So there it is. We're sure you'll agree, this is a great opportunity for all BORLA fans to wins some great prizes for all their hard work and dedication.

All you have to do is click the "Enter Show us your Borla Now!" button below, complete the form, agree to the contest rules, upload your photos and video, and post to Instagram with the hashtag #BorlaContest2017.

We'll be reviewing the entries every day and sharing some on our social media feed. We'll also be sharing the judges' top picks once they're selected. Hopefully we'll see you in Vegas in November!

See Complete Official Rules of the Show us your Borla Contest

Entry Information

Vehicle Information